Client
Arjan Technologies
Industry
Marketing Automation
Country
Kingdom of Saudi Arabia
Client Overview
An event management organization required a digital platform to efficiently manage visitor registrations, exhibitor participation, event attendance, and event intelligence across multiple stakeholder groups.
Challenges Faced
- Registration management relied heavily on spreadsheets and email communications.
- Real-time participation insights were difficult to obtain.
- Badge generation and printing processes required automation.
- Event attendance reporting needed greater visibility and accuracy.
- Organizers required actionable analytics for planning and logistics.
The Solution
BroadTech designed and developed a highly customized event management platform on Odoo.
Key Features of the Implementation
- Multilingual visitor registration portal.
- Multilingual exhibitor management portal.
- Automated badge generation.
- Zebra printer integration for direct badge printing.
- Registration analytics and reporting dashboards.
- Automated registration acknowledgment and communication workflows.
Business Outcome
- Simplified event registration processes.
- Centralized management of visitors and exhibitors.
- Real-time event participation insights.
- Improved planning and logistics through data-driven decisions.
- Enhanced attendee experience through streamlined badge management.
- Reduced manual administrative effort.
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